The Best Dutch Supermarket Souvenirs: Easy Food Gifts Locals Actually Buy

Buying souvenirs doesn’t have to be stressful — especially in the Netherlands.

You don’t need specialty shops or expensive gift stores to bring home something local.
Dutch supermarkets are packed with snacks and sweets that locals actually eat, many of which also make surprisingly good souvenirs.

This guide focuses on Dutch supermarket food souvenirs that are easy to find, easy to pack, and easy to give, even if you’re shopping at the last minute.

No brand comparisons. No price breakdowns.
Just simple, reliable options that work.

Why Buy Souvenirs at Dutch Supermarkets?

Albert Heijn

Dutch supermarkets like Albert Heijn, Jumbo, and PLUS are everywhere — including near train stations and residential areas.

They’re ideal if you:

• Don’t want to waste time souvenir hunting

• Prefer practical, edible gifts

• Want something locals actually recognize

Most items are affordable, lightweight, and clearly labeled, which makes shopping stress-free even if you don’t speak Dutch.

Dutch Supermarket Souvenirs That Actually Work

Stroopwafels (Packaged)

Stroopwafel

Packaged stroopwafels are the safest possible souvenir.

They’re shelf-stable, easy to pack, and instantly recognizable as Dutch.
While fresh market stroopwafels taste best, supermarket versions travel far better and are much easier to bring home.

👉 Ideal for coworkers, friends, and anyone who appreciates sweets.

Speculaas-Style Cookies & Spiced Biscuits

小さめサイズで色々なフレーバーがあるクラウドノーテン（Kruidnoten）

Speculaas is a traditional Dutch spiced cookie, similar to speculoos, but more closely tied to the Sinterklaas season.

If you’re visiting the Netherlands in late autumn or early winter, you’ll likely see speculaas everywhere in supermarkets.

They’re crunchy, not overly sweet, and pair well with coffee or tea — which makes them an easy gift even for people who don’t usually love desserts.

Outside of that season, it may disappear from shelves — but here’s the good news:
many supermarkets still sell speculaas spice mixes, which let you recreate the flavor at home.

スペキュラース （Speculaas）手作りキット

👉 Even if you miss the season, the taste of speculaas doesn’t have to stay in the Netherlands.

Dutch Baking Mixes (Local Desserts You Can Make at Home)

Tompouce mix

One of the most underrated Dutch souvenirs is baking mixes for classic local desserts.

Dutch supermarkets sell ready-to-use mixes for iconic treats like:

• Tompouce

• Kruidnoten

• Pannenkoeken (Dutch pancakes)

These mixes are shelf-stable, and easy to use — even if you’re not confident in the kitchen.

色々な種類があるパンネクーケン（Pannenkoeken）の粉

シンタクラースをモチーフにした伝統的なスペキュラース （Speculaas）手作りキット

👉 They’re perfect if you want to recreate a Dutch food experience at home, rather than just bringing back snacks.

Soup Mixes & Ready-Made Soups

Ready-Made Erwten Soup

Soup is a bigger part of everyday Dutch food culture than many travelers expect.

Supermarkets carry both soup mixes and shelf-stable soups, making them a practical and very local souvenir choice.

One standout recommendation: mustard soup mix.

Mosterdsoep mix

It’s rich, comforting, and incredibly easy to prepare — just add hot water.
If you like mustard and savory flavors, this is one of those souvenirs that actually gets used, not forgotten.

👉 A great option for people who prefer savory gifts over sweets.

Hagelslag (Dutch Chocolate Sprinkles)

Hagelslag

Hagelslag might look simple, but it’s a classic.

These chocolate sprinkles are traditionally eaten on bread with butter, and Dutch supermarkets sell them in compact gift-sized boxes and variety packs — ideal for souvenirs.

Hagelslag variety pack

Compact gift-sized boxes of Hagelslag

They’re:

• Lightweight

• Easy to pack

• Instantly recognizable as Dutch

👉 If you want something fun, affordable, and unmistakably local, hagelslag is a safe win.

What to Skip at Supermarkets

Not everything travels well.

You can safely skip:

• Refrigerated desserts

• Items with very short expiration dates

• Large liquid products

If you’re unsure, shelf-stable snacks are almost always the safest bet.

Final Thoughts: Simple Souvenirs Are Often the Best

You don’t need specialty shops or expensive gift stores to find good souvenirs in the Netherlands.

Dutch supermarkets offer some of the most practical, travel-friendly, and genuinely local food gifts — from classic sweets to baking mixes and savory soups.

If you enjoyed Dutch food during your trip, these items let you recreate that experience at home, or share it with people who didn’t get to come along.

👉 If you want to understand Dutch food culture beyond snacks, a local food experience or guided tour can be a great next step.

Related guides you might find useful:

• What to Eat in the Netherlands (First-Time Visitor Guide)

• Easy Dutch Supermarket Souvenirs You Can Buy Last-Minute